Company Profile

About Us

Panasonic Factory Solutions Asia Pacific, a registered business of Panasonic Asia Pacific Pte. Ltd., is a total solutions provider, delivering innovative solutions that bring value to its customer production and process, thereby enhancing customers’ throughput and production.

Our Vision

Advanced manufacturing and innovative solutions for business value.

Our Mission

To achieve total stakeholders’ satisfaction with provision of technology-driven and eco-friendly solutions.

Our Core Values –
Seven Principles

company-profile-serve
Contribution to
Society
company-profile-heart
Fairness and Honesty
company-profile-com
Cooperation and
Team Spirit
company-profile-up
Untiring Effort for
Improvement
company-profile-happy
Courtesy and
Humility
adaptation 1
Adaptability
icons8-pray 2
Gratitude
Basic Management Objective

Recognizing our responsibilities as industrialists, we will devote ourselves to the progress and development of society and the well-being of people through our business activities, thereby enhancing the quality of life throughout the world.

Company Creed

Progress and development can be realized only through the combined efforts and cooperation of each employee of our company. United in spirit, we pledge to perform our corporate duties with dedication, diligence and integrity.

Corporate Strategy

At Panasonic Factory Solutions Asia Pacific, the management strongly believes that absolute commitment to good Corporate Governance is very important especially for the Company’s growth in terms of its business performance and sustainability. We also abide by the Panasonic Procurement Policy which is a set of guidelines on the implementation of Global Procurement Activities, procurement practices that is aligned with our Corporate Social Responsibility and lastly to ensure that we have a cohesive working relationship with our suppliers through our Procurement Activities. In addition, our Risk Management functions are in parallel with the development and execution of our management strategies.

Code of Conduct

The Panasonic Code of Conduct is designed to help us implement our Basic Business Philosophy, by providing the criteria that should be observed in individual business activities in any country. At Panasonic Factory Solutions Asia Pacific, the Panasonic Code of Conduct policies are strictly implemented in various Business Operational functions such as Research and Development(R&D), Procurement, Manufacturing, Marketing and Sales, Public Relations and Advertising as well as Employee Relations. Research institutes and industrial partners from both local and overseas. Ultimately, making contributions to society through the enhancement of existing businesses and the development of Panasonic Factory Solutions Asia Pacific’s new business pillar.

Our History and Key Milestones

Factory Automation

Since 1989, Panasonic Factory Solutions Asia Pacific have been manufacturing Auto Insertion (AI) machines in-house. Over the years, Panasonic Factory Solutions Asia Pacific have added Surface Mount Technology (SMT) machines, Laser Marking machines and Odd Form Insertion machines to their product range. With full design and advanced manufacturing capabilities for auto-insertion, our innovative solutions are versatile.

Leveraging on our lean manufacturing expertise, we continuously improve on our lead times and implement quality initiatives for optimal operation performance. We also adopt the flexi cell manufacturing system so as to enable us to achieve greater labour productivity and operational adaptability.

Business Development

The new arm of Panasonic Factory Solutions Asia Pacific aims to answer the call toward “A Better Life, A Better World” through the development of state-of-art solutions in both advanced manufacturing and Agri-tech. It is achieved by leveraging on technology research and intellectual properties through internal and external collaboration with institutes of higher learning.

Key Milestone

Establishment of ‘MASTEC’

Key Milestone

Setting up of Panasert Parts Making Business

Key Milestone

Acquired Factory Space at Jln. Ahmad Ibrahim

Product Launches

Panasect AI Machine

Accolades/Certifications

ISO9002 Certification (Factory)

Product Launches

SMT Machine Panasert MK2F

Key Milestones

Established R&D Centre

Accolades/Certifications

ISO14001 Certification

Accolades/Certifications

ISO9001 Certification

Key Milestones

Setting Up of Refurbished Machines Business in S.E.A

Accolades/Certifications

Technology Achievement Award

 Product Launches

AVK2B AI Machine

Product Launches

JVK3 AI Machine

Product Launches

RHS2B AI Machine

Product Launches

RHSG AI Machine

Key Milestone

Set Up Regional FA Sales & Service Division (South Asia)

Product Launches

AVK3 AI Machine

Accolades/Certifications

IHQ Award (by EDB)

Key Milestone

Set Up Panasonic

Microelectronic Technology Centre

Product Launches

HT122 SMT Machine

Product Launches

HDF SMT Machine

Accolades/Certifications

Clean Factory Award

Key Milestone

Set Up Global Parts Businesses

Product Launches

CM602 SMT Machine

Accolades/Certifications

MAXA Innovation Award

Product Launches

RL132 High-Speed Radial Lead Component Insertion Machine

Product Launches

MD-P200 Device Bonder

Accolades/Certifications

Green Mark Gold Award

Accolades/Certifications

Singapore Quality Class Award

Product Launches

AV 132 AI Machine

Accolades/Certifications

Best Industry Partner Award (by SIMTech & WDA)

Key Milestone

Set Up Agricultural Business Unit

Accolades/Certifications

Int’l Biz Award (by SBR)

Accolades/Certifications

Singapore Quality Class Star Award

Accolades/Certifications

Green Mark Gold Plus Award

Accolades/Certifications

HACCP Certification

Accolades/Certifications

Water Efficient Building (Silver) – Certification by PUB

Accolades/Certifications

SBR Awards (Team and Executive of the Year)

Accolades/Certifications

Community Chest Gold Award

Product Launches

NPM-VF Odd Form Insertion Machine

Accolades/Certifications

Singapore Health Award

Product Launches

LPS-C Laser Marking Machine

The services we provide
to Our Customers

Manufacturing & Assembly


We are a world-leading company for auto-insertion and surface mounting technology. We contribute to the productivity and connectivity of shop-floors through our advanced manufacturing capabilities and technological developments.

Panasonic Factory Solutions Asia Pacific engages in many Research & Development (R&D) activities to create values through cost effective design innovation that ultimately contributes to our company’s growth and profitability. We also engage in joint research activities by collaborating with various Statutory Boards, Research Institutes and Institutes of higher learning to create innovative products to help businesses.

Advanced Manufacturing & Technology-Driven Solutions
Strawberry cultivation in-progress at PFSAP R&D Indoor Farm

Total Life Cycle Solutions

  • Maximize your return on investment
  • Minimize your total costs of ownership

Panasonic Factory Solutions Asia Pacific offers solutions to prolong your equipment life cycle through maintenance and upgrades, and continuous support for productivity and quality improvement.

Sales & Marketing with Innovative Solutions


We specialize in Engineering and Manufacturing Automation, Robotics and IoT Solutions that enables our customers to realize Industrial 4.0 and Smart Factory Capabilities. We provide maximum customer satisfaction through our comprehensive after-sales services supported by our highly flexible sales and service staff.

PanaCIM® Enterprise Edition is a multi-level manufacturing execution system (MES) software solution for any size manufacturer. By using PanaCIM®, enterprises can add new capabilities and automate processes across their manufacturing operations.

Based on Panasonic’s management philosophy, we will continue to help solve social issues and contribute to further development in order to bring about a bright new future.

Caring for the Community

On 21st June 2019, as part of giving-back to the society, Panasonic Factory Solutions Asia Pacific employees visited a group of the vulnerable seniors from Fei Yue Senior Activity Centre residing in 1 or 2-room rental units at Sunshine Court. It was a fun-filled afternoon connecting with all the seniors through various activities such as games and quizzes. To make the session more interactive, each of them were provided with a DIY cultivation kit and Panasonic Factory Solutions Asia Pacific employees demonstrated to them how they can cultivate their own vegetable crops in the comfort of their home.

Panasonic Factory Solutions Asia Pacific employees participated in the Community Chest Heartstrings Walk 2019 and made donation contributions to the charity group under Community Chest that went towards empowering the lives of adults with disabilities, children with special needs and families in need, persons with mental health conditions and vulnerable seniors. The event was held at the Marina Bay Sands on Sunday, 4th August 2019. It was jointly organized by Community Chest and Marina Bay Sands, to bring together people from all parts of the community. Singapore’s Deputy Prime Minister, Mr. Heng Swee Keat, graced the occasion as the Guest-of-Honour. Apart from the Vertical Marathon and Fun Walk, the event also included a Family Carnival with game booths for the participants and their family members to take part and win prizes. At the end of the event, there was a lucky draw session with many attractive prizes that were sponsored by the main sponsors of the event. Overall, it was indeed a fulfilling day for our Panasonic Factory Solutions Asia Pacific employees.

 

Our Panasonic Factory Solutions Asia Pacific employees with seniors from Fei Yue @ Sunshine Court -Senior Activity Centre
Panasonic staff among other participants all geared-up to kick-start their Sunday morning at the Marina Bay Community Chest Heartstrings Walk 2019